Tuesday, 14 June 2011

What’s The Best Blogging Software For You And Your Business?


                With blogs seemingly showing up all over the internet, many people want to jump on board as fast as they can. You may be one of those people. You may just want a way to polish your writing skills, or perhaps you even have thoughts of some day putting a little extra walking around money in your pocket. No matter what your reason, you likely want to know where it is you should start in your blogging. Well, first of all you are going to need some sort of blogging platform or software to create your blog in the first place. There are hundreds of options out there, so what you need to do is choose the blogging software that is best for you. Here are some tips on what to look for to get the best blogging software for you.

First of all you have to make a decision on what the reason for your blogging is. Are you doing it to try and earn some extra money, to record your own daily reflections, to polish your writing style, or for some other reason? The reason you are doing it will have a lot to do with what you want to accomplish with the site. For instance, if you are doing it only for personal reasons, then you may just want to seek out the first free blog hosting website you can find that you like. On the other hand, if you are doing it to earn money you may be much pickier about what you want in terms of blogging software. You might want the blog on your own site, or on a site where they help you promote it. No matter what the reason ends up being, it is that which will most affect your choice of blogging software and which one is best for you.

Secondly, once you know why you are blogging, you need to figure out exactly which features are going to be most important to you on your blog. Are you going to want to be able to post pictures? Or are you just going to be typing text as your content? You may also want to look at what tools are available like the ability to link, or to archive your posts. Once you know why you are blogging and what type of blogging you want to do you are that much closer to knowing what you need in blogging software. Keep in mind, though, that the more features that you are getting with your blogging software the more you will likely pay for that software. So, you must decide early on what you need and don’t need.

Third, once you know why you want to blog and with what features you want to blog, it is time to start seeking out software. It is available all over the internet and even in computer stores now. You may first want to do a search because often times you can find web hosting and domain name registration software that will include blogging software applications with it. If you want to blog just to blog, then you may want to look at some of the free applications that allow you to just create a free account and then immediately begin blogging. On the other hand, if you want something on a website you have already established, and then look at software that may exist directly on your computer or through your hosting company. Much of it goes back to the first tip: know why you want to blog.

Blogging is so popular now that many people feel like they are on the outside looking in if they don’t have their own blog. The problem is that you may not know how to get started in the world of blogging. Obviously you cannot have a good blog until you have figured out the blogging software you want to use. There are a few types out there including blogging platforms at websites, purchased packages, and some that even come with website hosting and allow you to include a blog on your website. No matter what type you use, you need to make some decisions to help you figure out which blogging software is for you. If you decide why you want to blog, what blogging features you want, and how much you want to spend on it, this will help in the decision making. Once you have done all of that it is just a matter of sifting through the various blogging software packages out there and deciding which fits your needs the most. The search for blogging software that is best for you will become obvious.

What is Blogging??




Blogging 101

If writing is an art, then, blogging is one way of using words to come up with an art. This is because people who are into blogging are the ones who are artistic on their own sense, carefully choosing words that would best describe their feelings, sentiments, wishes, desires, and everything.

Basically, blogs were first introduced as weblogs that refer to a “server’s log file.” It was created when web logging hit the virtual market. Since its inception in the mid-1990s, web logging gradually saturated the virtual community making the Internet a viable source of greater information.

However, with web logging, you still need a web site and domain names, but with blogging, you do not need anything just an account with blog providers. In most cases, these kinds of blogs are free of charge.

With the onset of blogging in the industry, personal journaling had been a common ground for people who wish to be known all over the world. However, not literally famous as this is not a case on being popular or well-known personality.

Generally, blogs are created for personal use. Like a journal, people can write their daily adventures, sentiments, and whatever ideas they want to express online.

Nevertheless, with the advent of the online businesses, blogs had gradually taken the limelight in providing businesses a chance to boost their productivity online. This is where the business blogs have taken the limelight.

Business blogs are, basically, created to advertise the services or products of a certain web site or online business in order to increase online sales.

Moreover, business blogs are also one way of promoting the company so that the other readers will know that a certain company exists online. With blogs, entrepreneurs are able to establish a name in the virtual market through articles that can be very useful in the reader’s life.

From there, you can make money out of blogs by simply syndicating it to your business’ web site. This can be done through the RSS technology.

So, if you are thinking to create a blog, whether for business or for pleasure, you need to know some tips that could help you get through and make your blog one of the interesting blogs online.

Here’s how:

1. Consider your audience

Even if your blog is generally personal, still, it would be better to consider the minds of your readers. You have to think of something that would interest them.

After all, most of the reasons of people who write blogs are not at all confined to their own personal motives. Most of them would love to be “heard” (or read) and would love to be known, in some way or another, even for just a minute. Hence, it is very important to come with a write up that everybody can understand, not necessarily that these people can relate to it but they can understand it.

2. Pictures speaks a thousand words

To make your blogging worth the browsing effort of your readers, it would be extremely nice if you will put some pictures in it. It does not necessarily mean you have to place a picture of yourself. Any photographs will do as long as it does not pose danger or insult to anyone who will be reading your blog.

3. Make constructive and beneficial blogs

Even if you are free to write anything you wan to say to the world, still, it would be better to create some write-ups that would be beneficial to your readers.

After all, its information technology that you have there so better be inclined to provide information rather than sheer quirky entertainment.

4. Avoid making multifaceted and complicated blogs

In order to have an interesting blogs, try not to use some highly technical and highfalutin words. After all, it is not a science discourse or a debate that you are making, so better stick to simple facts and short blogs.

Bear in mind that most people who use the Internet usually do more scanning than scrutinizing each site word for word. Therefore, it would be better to come with blogs that will not bore your readers just because you have these lengthy articles.

5. Make it interactive

As much as possible and if your capacity will allow it, make your blog interactive. Yu can do this by placing some video or audio clips in your blog.

You can even place an area for comments or for some feedbacks. In this way, you can get some impressions or reactions of other people. Who knows, you might even gain some friends just by making them feel at home in your blog site.

Indeed, blogs are not created just for the mere fun of it. It also has its own purpose in the world of the Internet.
Therefore, for people who wish to harness their craft, as far as writing is concerned, blogs are the best way to do it.

As they say, blogging is the contemporary term of creative and commercial writing.

What’s A Blog And Why Should I Have One? - Using Blogs To Generate Business



          Most everyone on the internet has, at some point, run across blogs. Blogs are simply internet journals recording whatever happens to be on a writer’s mind at a given moment. Typically written in an informal tone, blogs read as though the writer is having a friendly conversation with their readers. Though blogs have exploded in popularity, few online retailers understand that having a blog can be a very effective way to drive sales for their e-businesses.

Getting Started

The easiest way to start a blog is with a free commercial service, like http://Blogger.com or http://BlogSpot.com. All you have to do is just set up an account and start blogging. To create a blog that sits on your website, you can go to http://SixApart.com and choose from several software options.

It takes time to build a loyal base of readers, but you can start guiding traffic to your site by linking with relevant blogs. Go to http://Technorati.com and find blogs whose content ties in with yours. Link only to blogs with content that’s useful and entertaining to your customers. Request they look at your blog and consider linking back to you.

For your product sales site, you don’t have to blog about your product itself. Blog about things related to your product. If you sell camping gear, blog about the country’s top camp sites, your hiking trip in the Appalachians, or the best time of year to visit Yellowstone. According to Anthony Perry, of http://BlogAds.com, “You can make your customers feel empowered if you inform them to make their own decisions, as opposed to just beating them over the head, saying, ‘This is a great product! You should buy it!’”

3 Benefits of Blogging

In addition to educating your viewers, your blog provides you with several advantages:

1. The familiar tone of blogging creates a window for buyers to see there’s a real person behind your site. The internet’s an impersonal selling medium, but the personal nature of blogs creates an element of customer trust and loyalty to your brand.

2. By sharing your valuable knowledge, you’re giving your customers a reason both to stay and to return. It’s a proven fact that the more time a user spends on a site, the more likely they are to purchase something. The more your readers return for your expertise, the more you increase your sales.

3. Get feedback on your products, your site, and your customer service. Let your users leave comments, and find out what changes they’d like to see or what products they’d like you to carry. Says Perry, “Blogging’s a tool that lets you communicate with your customer base in a way that’s far more intimate than a monthly e-newsletter.”

What is Blogging: The New Form of Journalism


           Ever wonder why most all of the teens today are addicted to the internet? Well it has everything a young exploring mind needs. From browsing the net for document researches, shopping, cooking, gaming, chat, and a whole bunch of stuff going inside a website’s offer.
Yep, all of these including one secluded part of a teen’s life which is their journal. Don’t believe me? Then try hooking up on the internet now and see how much there is that is available today.
Aside from being a window for the readers to see what’s on the author’s mind, a blog lets him elaborate on facts or scribble out whatever idea that pops out his head. A blog is a simplified term for “web blog”-a new generation medium for writing articles, essays, statements and the like.


It’s usually composed of texts or sometimes pictures and multimedia topics. If you’re tired of jotting down every single detail of your life’s worth on paper, why not try the new fad of journalism which is blogging. Blogging literally means sharing a comment of life through the internet.


It is an up-to-date source. A sequence of events. A timeless exhibit of creativity and style. An outlet for one’s self.


The popularity of blog comes in different areas. Anyone can write anything that comes out of his head. Whether a walk on a sunny day or a dip into California ’s wild waters, it serves as a diary and is readily updated. What’s good about blogging is that it is not bounded by editing and is cheap.


The commercial velocity of a blog depends on a writer’s instinct to create a worthy article. Either formative or informative, rational or irrational, for as long as the readers can visualize what the author has posted your blog’s a hit.


Technical specialties and skills, not necessary. Publishing freedom, an advantage. All that is needed is for you to have a witty mind, a desire to share ideas and part of your story, and a bit of knowledge to toggle into the internet. Grammatical errors are welcome. No editors and publishing companies to please. Journalism without rules or guidelines to follow and what’s best is that readers could post a comment or be inspired to write one too.


Blogging wouldn’t be difficult if you have the right recipes. Not just a simple-text article, a blog may be enhanced or converted into other types like an audio blog or a video blog. Nowadays, blogs are more sophisticated and advanced. Element of a blog starts from a good and captivating headline down to the author’s personal profile. Included herewith are the blog post, permalink (combined term for “permanent link”), and the reader’s comments.


A friend of mine is a blogger. She would entertain herself by posting blogs on her web page. She told me that blogging is an advantage for her to speak up to the world of the things that’s keeping her shut. And I quote, “I am an internet junkie. I am not a big fan of journalism or any kind of writing.


But it all changed when the blogging fever entered internet society. I appreciated it more when I felt everything that’s written are real and not just a compulsory decoy to deliver information. Right then, I became a part of a bigger picture.”


Trapped in a world of unwanted opinions, blogging is a benefit. But everything has its own consequences. Blogs are much harder to manage than that of the broadcast media. In politically sensitive issues, blogs can be considered as a political misfit. Results are triggered through suppression of bloggers and punishments were made. Another grave case is the issue of defamation and liability.


Nevertheless, blogging is still out there. So if you’re the type who has the snap for writing, give blogging a shot. You never know how much it would contribute to the society and to your pockets.

Monday, 13 June 2011

Where To Get Content For Your Blog

          Blogs and websites that have rich content are always going to do better than those that don’t. I am sure you wondered where these blogs get their ideas, views and opinions. It is easy to write about something you are passionate about- but to do that most days of the week is extremely hard, since you would probably run out of things to talk about or you simply don’t have the time. So how do they do it? Where do they get their ideas? Do they get help from tools and other sources available on the Internet?

The best way would be to provide the content yourself, and this is of utmost importance if your goal is to try to create traffic to an affiliated link. You’ll definitely want to sell the idea about the services and products beforehand. What that will do is set the stage or the “mood” and give your recommendations authenticity.

Expounding on the uses of a particular service or product, with your own likes and dislikes, achieves this naturally. With an affiliate program, it is a good idea to have a personal anecdote that goes hand in hand with the product or service.

Using private label articles is a viable alternative. PL articles abound in the Internet and you can always buy some that are connected to your central topic and then place them in your blog. One way of maximizing a purchased PLA is to cut it down into several pieces, thereby maximizing its content.

Utilizing RSS feeds to post on blogs is becoming very popular, although not everyone is familiar or willing to learn about RSS feeds. The advantage to an RSS feed is that your blog is automatically updated with fresh news and content. The disadvantage is that it is not unique content and that anybody interested in the feed will likely click out on a story that appeals to them.

Putting in your very own content is the best way to go. One way to find fresh ideas is to look for an appealing news article and then do a summary write-up based on it. It’s not as easy as it sounds, but you and your readers will find it the most rewarding way. If you feel that you just don’t cut it as a writer or you genuinely don’t have the time, then hire someone else to do it for you. There are many services out there who provide a “blog service” which includes daily posts of unique, engaging content and you can instruct these content writers as to where you want the links in your blog pointing to- so that any burden of cost in terms of hiring them should be offset by the gains in your increased visitor base, the marketing of your other websites and earnings from your affiliate programs.

These are the best ways to generate content for your blog. It is advisable not to be going with the automated path. If you do decide to do that, you will probably have plenty of content- but the substance of the text is unlikely to increase traffic for you. Putting in some good, old-fashioned content work will yield better results for you. As the expression goes- “you get out what you put in….”!!

Where Should You Host Your Blog?


             Should you host your blog yourself or pay someone to host it? It doesn’t matter if you’re a newbie or a veteran this question always comes up when creating a new blog. Usually someone new to blogging would gravitate to hosting a blog themselves or get a free blog and as time goes by with experience they begin to ponder maybe paid blog hosting isn’t so bad after all. So what is better?

To answer this question, let’s first look at how a blog is created. Just like creating web pages, first, you need a software or script that will take your entries, format it and publish it to the web. The second component of a blog, is the web space, where the software should publish to, a home for the blog pages.

Knowing this information, let’s review the different ways to host a blog:

Full blog host.

This is where the blogging system or software is provided for you and your blog is also published to a web space provided by the host. Blogger, SquareSpace and Typepad fall into this category. It’s very much like creating a website with a site builder.

Hosted blog software but published elsewhere

This is where the blog software is provided for you but the blog pages are published to another website or web host altogether. By doing this, the software acts as a publishing system like FrontPage except it creates nicely formatted blogs. Blogger is probably the most well known for this. Yes Blogger can do both. Publish to their host or to yours. As a comparison, this is like using FrontPage to publish your website.

Blog software and blog are hosted on your web server

This is where you would install the blog script (software) on your web server – it can be any web hosting account. And when you publish, the blog itself resides on your web server also. To draw a parallel, this technique is like buying web hosting and then installing a content management system on it to help you build web pages.

If you’re new to building web pages or have built sites using site builders then you might want to go with a fully hosted blog. These hosts do all the nitty gritty for you and there’s very little technical stuff you need to know. If you can point and click, you can build a blog with a full blog host.

Having said that, just because you’re seasoned at building web pages doesn’t mean full blog hosts won’t work for you. In fact, if you have many blogs this becomes very appealing since you won’t have to worry about upgrading the blog script, people exploiting the script, making plug-ins work or what happens when your web host decides to disable part of your blog functions because there is a security hole. All you do is concentrate on blogging. After a while, blogging becomes more important than maintaining your blog and that’s the way it should be.

Next up, hosted software but blog is published to your website. This seems to be the best of both worlds. At time of writing, Blogger is one of the best ways to do this but because of its popularity often, you find the system too slow to publish or completely down just when you have a hot idea to share. The idea is good but you’ll also be depending on someone else’s availability to publish your blog. It’s much like using a friend’s computer to build your web pages and you know how that can go.

Finally, you have the option to use scripts. This is also a very popular method. The flexibility it allows is very liberating because you can mould the blog anyway you want. You can even get a programmer to create custom plug-ins or customize the whole blogging system the way you want it. In short, you can do pretty much anything you want.

The down side, you need at the very basic, some knowledge of HTML or publishing web pages. Also the burden of upgrading, troubleshooting and maintaining the script is on you. If you have one or two blogs it’s not so bad but once you start having more, it can be quite tedious. You also have to consider all the other responsibilities of maintaining the script as mentioned earlier.

Armed with this information, you should be able to figure out which one is for you. If you’re still undecided, think of how you would do it if you’re creating a regular website. Chances are your choice method for publishing a website is also the best method for you to create a blog.

Why is my blogs revenue so low?

        Those who blog partly because they want to earn some extra money often ask the question:”Why is my revenue so low?” There are people who think that blogs simply can not generate much money. They are wrong! Blog can generate you the same amount of money if not more compared to any other website. Now im talking about PPC (Pay per click) sorces of revenue such as google adsense here.

The main problem I have noticed is that people tend to concentrate on wider markets. If you are running a personal diary kind of blog, the chances are that there are thousands of similar blogs around. The more competition you have, the harder it will be for you to make some cash. Instead try concentrating on smaller markets also known as niche markets. Not only it will be easier for you to develop the traffic, the CPC (Cost per click) should also be higher due to advertisers demand exceeding publishers supply.

Secondly you need to have a unique selling point. You need to give your readers something that nobody else does. This should really help you get returning visitors.

Finally it’s the ads themselves. You should channel your ads. This way you will be able to measure your ad block’s performance. One of the most important things is to experiment. Try different ad formats, colours and positioning. Run your setup for a few weeks, note the performance and try something different. Even if you think you have found the optimum ad setup keep on trying to improve it. In most cases you can always tweak something to make your ad performance better.

If you need help finding traffic for your blog, you can always submit your blog stories to the new personal blog news publishing system designed especially for the blogging community at the blog reporter

Why Are Blogs So Popular? Here's Why From The Beginning...

            When trying to research when the blog began, you may come up a little short. While it is widely known the blog is one of the most popular forms of posting on the web, there is really not a lot of history to it. Some will argue that the first blogger came to us across the television screen. The hit show Doogie Howser, M.D. always included a few shots of the teenage doctor typing in his computer diary, which many see as the world’s first blog. While it is not exactly clear whether Dr. Howser was posting his thoughts on his hard drive or the web, it is unlikely the character even knew what the word “blogger” meant. According to the history books, the word “weblog” was copy written by Jorn Barger in 1997. A list of others followed him in creating their own versions of the original weblog.

Although there is not much information on the beginning of the blog, there is a lot of information leading to the fact that the blog phenomenon is growing rapidly and is not likely to downsize anytime soon. Everyone is blogging these days. With sites offering free blog space, why wouldn’t they? Everyone wants a chance and a forum to express their thoughts, and a blog allows them to do just that. Expression is one of the most precious traits and it should be practiced often. With that being said, you are probably wondering what a blog is, if you don’t already know.

A blog, which is actually short for a weblog, is a lot like an online journal. It is a personal website (or posting space) that is updated frequently. With each posting, the blog is essentially updated. Blogs can include anything the blogger wants it to include. You can write about personal experiences, political views, gossip, books, television, or music. There are really no limits on what you can write about on your own blog. Today’s blogs are allowing bloggers to post photos or little profiles telling their readers more about themselves. Many blogs are so popular that readers will visit them each day in order to see what is new in the blogger’s life. These readers may or may not personally know the blogger, which makes the phenomenon that much more interesting and unexplainable.

The most notable thing about a blog is that it is the first online journal type that offers a place for reader comments. These comments can be helpful to the blog and draw interest to it, or they can be useless. Some advertisers are using blogs today to get their website link or product information out to more people. This can be annoying to bloggers, but the fact is that the advertisers are using other people’s blogs to advertise for free. Although it is annoying, you have to admit, it is a pretty smart idea on the advertising side of things.

It is assumed that blogs are so popular for two main reasons. The first reason is simply because everyone wants to be heard. By posting your opinions, views, or experiences on the web, you are essentially being heard by anyone who reads your post. With more and more people reading blogs, you can count on more and more people reading yours as well. Expressing your opinions allows you to be free from any stress they may cause when you keep them inside. A blog is a socially safe way to express your views without having to worry too much about a reaction from someone else.

The other main reason the blog is so popular is because due to amazing blogging software, it is so simple to do. When personal websites came onto the scene, everyone wanted one. The problem was that the good ones were very difficult to construct unless you had programming experience. Many people hired professionals to create their personal spaces. Blogs on the other hand, are very easy to create. Software allows you to post your thoughts in a typing box and the system automatically updates itself when you are done. It could not be any easier. Because of these two reasons, people absolutely love blogs. They love to post on their own blog and they love to read other blogs. The phenomenon is one that is so well loved it will likely continue to grow and grow.

Friday, 10 June 2011

Why Should You As An Employer Be Concerned About Blogs?


         Blogging. It sounds like something that only geeks could love. Yet, blogging is now being done by geeks and non-techies alike. This could and should concern you as an employer because blogs have the grave potential to threaten your business as well as your business image and reputation.


Blogs, which is a common term for Internet Web Logs, are being used commonly and frequently by individuals to post information ranging from news and opinions, gossip and photos about businesses. Often, blogs have the air and appearance of professional online journals.


Blogs have become more and more popular because of their simple ease of creation and use. Internet Web Logs have been around for some time. But as is often the case in the world of computers “ease of use “is everything. Anyone at no or little cost can set up and post on Blogs of their choice.





Blogs provide their bloggers audiences as large and diverse as the Internet itself. That is why we are witnessing journalists, political parties, individuals, organizations and even businesses increasingly embrace blogs to communicate their messages to online audiences.


The number of blogs on the Internet ranges widely.


Blogpulse, a blog authority “, indexed the startling count of 30 Million blogs, as of the end of June 2006 while StrokonBlog Research , another blog authority claimed 60 Million blogs counted May 2005.


Interestingly, and perhaps not surprisingly, blogs are appealing to a younger audience. It has been estimated that 60 % of most bloggers are under 19 years of age. It is very safe to say that blogs will become more relevant to businesses as all these younger bloggers come of age and join the work force in the coming years.

Most blogs can be considered quite harmless. In fact the sign of a progressive business is one that embraces blogs and blogging as an effective means to communicate in an interactive innovative manner. As well blogs can be a most useful tool to conduct market research on trends as well as conduct customer research. Remember the rule that 85 % of your business comes from 15 % of your customers. Blogs can be an inexpensive way to target and interrract for that vital 15 % of your customer base.


This makes good sense considering people are reading blogs more and more. Last year the consumer research firm Ipsos-Reid reported that 42 % of the general population gas read a blog at least once. And remember this is a count of the overall general population not those that have computers and general computer skills.


You as an employer however should be concerned about the negative impacts that individuals can mete out on targeted individuals and businesses. That is because some bloggers have used the online platform as effective powerful tools for attacks on businesses and their current or former employers.


Employers should be highly concerned about the blogging activities of their employees. That is because employees, who use blogs can, among other things engage in copyright violations, defamation as well as divulge corporate strategy and trade secrets.


The unbelievable thing about a blog is that once published it remains on the internet until the blog is edited, the whole blog is deleted or the server computer on the other side of the world which is hosting the blog is turned off so to speak.


Being on the internet the blog is both public to anyone anywhere in the world with internet access. Specific information can be easily searched across the internet through the standard search engine tools.


Seemingly innocuous information can be the final link in a competitor's puzzle or can be used for “social engineering “to trick staff into divulging vital corporate information to outsiders pretending to be staff members. One need not have the keys anymore to the plant just information.


Seemingly harmless information on the blog can even be used to guess passwords. It is amazing the percentage of people who use their address, birthday as well as wife's, kids or dog's name for email and security passwords.


Employees who write blogs in the course of their employment activities are easier to manage with company policies and procedures. Employees that write their own personal blogs, outside of their work hours, can raise more challenges for employers.


Here are several steps you as an employer can utilize to protect your business from damaging employee blogs and bloggers.


1) Create a work environment where ideas can be freely exchanged


2) Reference blogging in employee policy and handbooks


3) Insist that employees place disclaimers on their personal blogs


4) Require employees to sign a non-disclosure contract as a standard in employment. And ensure that older employees as well as new hires are required to sign this form.


As part of this policy make it clear that release of confidential corporate information is legal grounds for immediate dismissal from the firm.


5) As part of the firm's policy manuals and guidelines prohibit employees from publishing defamatory blogs about your business, co-workers or clients.


Blogs are an emerging reality in the workplace. Progressive businesses would be well advised to take note and take steps to protect their vital business, employees and customers as well as their vital image and reputation.


Blogs are a powerful tool in today's business climate which can be used for good or bad. Remember it can only take one blog entry to destroy your business image or customer base that took 20 years to develop and nature.

Why using blog to earn money online?

This question has been around for many times. Here we will tell you the reasons why using blog to earn money

1. You must not be an HTML expert

The biggest problem to earn money from internet is HTML knowledge to design website. Blog comes as a solver problem for this matter. Most of you have to do just type what you like and let the system work for you toe display it in a webpage format.

2. Keep the content fresh

Blog is similiar to online jurnal. Like you write your activiy in your diarybook, and you write it often even daily. The reader also requires frequently updated blog then seldom, because it is useful information for them.

3. Search engine optimize blog frequently

Search engine love fresh content.

4. Blog creates A Built-In Linking Structure

Blog always creates linking between old and new post. This condition is one of tool search engine optimization.

5. You Can Keyword-Optimize Your Blog Extensively

All parts of your blog's template can be customized. And a very powerful way to do it is by inserting relevant keywords. It's a do-it-once job that will give you ongoing benefits for as the life of your blog. You can include keywords in your blog title, description, blog post headings, trackback links, comment invitations, archive titles, and category names. By doing this you can optimized your blog, and also can earn money from blog



6. You Create An Online Community

If your blog is on a specific theme, you can build a loyal readership and develop an online community. You can even take it a notch higher by tying it in with a forum or membership site. Ask for comments, suggestions, ideas and feedback, or invite reader participation. Pretty soon, your blog will be growing organically - even if you don't write a lot! And you have a traffic for your site.

7. You Can Syndicate Your Content Easily

Getting readers for your content is good. Getting your content out where many more readers can see it is GREAT! Syndication (via RSS feeds) is built in to most blogging platforms, giving you a quick and easy way to get a wide readership for your blog posts.

Why You Should Blog!

            I have been blogging for just over two months now. Many of my mentoring students have been asking my advice on blogging. I have so far hesitated to teach much about blogging, because it’s not something I feel I “know” yet. I feel much more comfortable teaching about things I know.

Well… I took a look at Alexa today and noticed that this blog almost hit the top 10,000 most visited sites on the Internet today. I have been seeing success with many of the methods that are unique to blog promotion. I felt it was time to write a post about blog promotion… BUT… WAIT! I haven’t even explained why I have this blog thing. I can’t really jump into getting traffic to your blog without explaining why I have a blog and why you should have one too; now can I?

Let’s go back to my history. I “made it” online without many of the tools you see me offering today. I had no products. I had no copywriting ability. My search engine ranking data was my key to my original success on the Internet. I would simply create high ranking web-sites for some market and sell the traffic from those sites directly to those who did have copywriiting ability and products. Obviously I no longer recommend that. Having your own product and copywriting ability are both multipliers to knowing how to get traffic. Now-a-days I focus on all three aspects of your Internet business and recommend that you do the same.

With that said… don’t underestimate the traffic business. Consider this. Who is the richest man in the world? Right. Bill Gates. He sells software. Software is a good business! Consider this though. Who are the 3 leading sites on the Internet? Go check Alexa if you don’t know. OK; don’t check. I’ll just tell you:

1. Yahoo

2. Google

3. MSN (Microsoft)

Now take a look at that third one. That’s the company that Bill Gates (the richest man in the world; remember?) started. Now he’s messing around on the Internet in the #3 spot.

Now; let’s take a jump here. What do those three sites sell? Ok; take a minute on this one. There will be a test.

That’s right. They sell traffic (or they mostly sell traffic… Yahoo and MSN are a tiny bit more diverse than that). Now isn’t that interesting… The richest man in the world… who go that way by selling software… now wants to sell traffic.

OK; that was a diversion. We’ll come back to that later. What I wanted to tell you about was my experience selling traffic (which is still the largest part of my business). I made a mistake. I sold traffic anonymously under corporate names. None of my traffic customers know who I am. They just buy traffic from XYZ Corporation because it converts to sales for them. XYZ Corporation has no personality. In fact, it’s fully automated and most of my customers seem to like it that way.

I tried to change that a couple of years ago. I started sending them emails teaching how they could get the most out of my traffic service. I was too late. They didn’t know me and they didn’t want to hear from me.

Then I tried one last attempt (I’m glad I did) by offering them a special on traffic that month. I think I did a two for one deal or something like that. Over 25% of my customers bought a new campaign that day. I made over $60,000 in one day with that one email. I thought that was cool! I still do. I can write a single email and make thousands of dollars in a single day. I think a lot of marketers like that.

The power of your customer list is incredible! If you can convert 2% of strangers into customers with a sales page, you can convert 25% of your existing customers into customers of another product with that same sales page. That’s powerful!

I tried it with another product. It was a good product. It was mine. It was the search engine research itself that lead to the traffic those customers were buying. In effect, I was offering to teach them how to generate the same traffic that I was selling to them. It flopped miserably. No-one bought. I tried several other products. Nothing. Why?

Some of the responses told me right away. Even though I was writing under the company name, they didn’t know me. I’ll repeat that. They didn’t know me. They knew my company. They knew that my company delivered great converting traffic, but they simply didn’t know me. An endorsement of one company by another isn’t very powerful. It isn’t nearly as powerful as an endorsement by an individual.

So, I went on to do the Freedom Events. You know how they went. Based on the endorsement of a few well-known Internet marketers, they sold out. Lesson learned. To get that 25% number, you need one of the following:

1. To be marketing to your customers as a company and selling a special offer on the product of your company that your customers already know about.

2. To be marketing to your customers as a person and selling a special offer on any product that you personally endorse… and have never given a bad endorsement on a product to your customers before.

I wanted to do the latter with my own customers… not those of another Internet marketer.

What is the best way to do that? As I look around, a blog is the absolute perfect vehicle for that. As I sell products (and cross-promote them on the owner’s pages), I also promote this blog. I do it very early in the process. It is mentioned on the owner’s page and is also mentioned in the very first email most people get after purchasing one of my products.

They buy the product from a stranger, but I introduce myself as the creator of that product very early by pointing them (you) at this blog.

Then, I don’t hide the blog behind some corporate image. You do buy my products from a corporation, but do you even know the name of that corporation? Who cares what it is called? I want you to get to know me. That’s the purpose of this blog.

Now some folks are finding this blog before they purchase one of my products. That’s OK too. Some people buy a product based on the sales page. Some buy because they know the author never produces junk. Some have a combination of those reasons.

OK; so… yes… you should have a blog. I suggest that you create your blog between your 3rd and 4th product in your primary market. That’s when I created this blog. That is also when you want to start cross-promoting your 3 or 4 products on their owner’s pages.

Here are some other things that I think are important:

1. Register your name for the domain for your blog.

2. Put your name at the top, not some cutesy blog name.

3. Share of yourself. Do not post to your blog like you are a customer service rep answering the phone for a large company… never revealing anything of yourself… only the corporate script. Chat with your customers like they are dear friends. Don’t give out your home address or phone number, but within the context of the blog… what are you afraid of? Let your blog readers get to know you.

4. Post often. People can get into the habit of doing something daily or hourly very easily. It is much more difficult to get into a weekly or monthly habit. Post at least daily so your blog readers can get into a daily habit of reading what you have to say.

5. Don’t worry about giving away secrets of your products. That’s one reason I only sell software, video and mentoring products right now. It’s simply not possible to accidently give away too much in text on your blog. Software and video are both more robust mediums than text. I can explain in words all day long how to do something… it will still be useful to buy the software to automate that task and/or buy the video to actually see how it all works.

6. Get a subcribe link up on your blog (and all of your content sites). Some people will want to follow your blog, but won’t remember. You need to give them a way to allow you to send them reminders when you post. This will dramatically increase your number of repeat visitors over time.

OK; I think that answers the question about why I have a blog and why you should too… and how you should set it up. Now, I can jump into the specific ways to get traffic to a blog that only exist for blogs… not other types of sites. I’ll do that in a future post.

For now, go register your name and get Wordpress installed on that domain. Get your subscribe link up. Write an article and submit it to your blog… and then submit it via Artemis Pro with your blog mentioned in the resource box of your article. That’s how I started just a little over two months ago and as of today… I’m almost in the top 10,000 most visited sites on the Internet. See if you can beat me in the next couple of months.

Thursday, 9 June 2011

Why you should use blogs and RSS feeds

Blogs and RSS feeds are great marketing tools! Now, if you're like me, you're probably scratching your head and saying, "Wonderful, but what in the world is a blog, and what the heck does an RSS feed?" Let's make it quick and simple.

A blog is basically a journal or diary that is kept online. It changes every day as you add new content. An RSS feed is a little more involved. RSS (usually referred to as Really Simple Syndication) is a means to publish regular updates to web content. The content itself is known as the feed. In other words, RSS feeds are a great way to get information that changes often (for example blogs or even news headlines) out on the web to an amazingly large audience.

Now to answer the question, why should you use blogs and RSS feeds? Numbers, numbers, numbers! Let's think about it. When more people view your site, you will make more sales - obviously. Of course, the trick is to get them to your site. While you sit there reading this article, there are search engines silently exploring cyberspace for new or updated web content. Aha! When you update your blog and use RSS feeds, your new information will be noticed by these tireless search engines and published across the World Wide Web. Hey, it's free advertising, right?

Anita was excited! She finally had her own website and an ebook on the market. Her enthusiasm was a source of amusement to her friends and family. Every lull in a conversation was an opening for Anita to discuss her new enterprise. Though Anita netted a lot of good natured eye-rolling and teasing, she knew they were all proud of her. It wasn't long before Anita's enthusiasm began to wane. After all, what good was an ebook if nobody bought it?

She'd tried buying email lists and sending advertisements out, but it didn't seem to earn any profit. Why? Spam filters, like virtual pac-men, were gobbling up the emails that Anita sent. In reality very few were ever even opened.

Have you, like Anita, been frustrated at the lack of web traffic your site receives? Follow the example of hugely successful sites like Yahoo!, CNET, ABC News,and Amazon. Get on the RSS feed band wagon and share in the success. Join the masses of bloggers who are posting personal and professional blogs. Write your way to success.

Don't be left behind with an empty bank account, when you could be enjoying huge profits!

If this sounds too easy for such an intricately technological subject, that's because there are people who have done the hard work for you. In fact, blogging and RSS feeds have been made simple for even the most technologically challenged.

Need proof? Go to Internet marketing online You'll discover a simple plan to incorporate blogging and RSS feeds into your marketing plan. You'll discover a brand new marketing technique that will astound you with the increase in profit your website will net.

Wired with Video Blogging

Much as it’s appealing effect to the people who sees it and who sympathizes with its content, video blogs are treated as a phenomena. Mainstream entertainment is wired with video blogging. You are the director of your own video. Popularly known as vlogs (short term for video blog), usually it contains scenes of everyday life.


Not just an outlet for media response, vlogs can also be profitable. According to some experts, by creating a video advertising sensible products and linking it up with various web directories, fast income is a possibility.


Youtube can be a very typical example of a resource for the numerous vlogs being done today. A lot of people posts their videos either sensible or of no sense at all. You could learn from it or you could trash it. It’s a media-friendly digital file anyone could author and direct anytime, anywhere, anyhow.


What should be the content of my vlog?


Basically, everything you can think of. A mixture of humor, downfalls, heartaches, struggles, and life’s simple pleasures. You could feature anything -your favorite food, an MTV you proudly taped, vices, poor sleeping habits, health problems-ANYTHING. This issue is inevitable.


Majority of the experimental vlogs signifies a liberated take of documented short videos of gatherings or events like birthdays, graduations, weddings, etc. It doesn’t have to be a crowd-pleaser; it just has to be real.


How can I start my own video blog?


Gather up a camcorder or a mobile phone. Put the lens in front of something that you think would be interesting and would catch your viewer’s attention like your face or your neighbor’s bathing habits. Then start recording. The time will depend on how you would visualize your vlog’s appeal and resolution to the masses. Be in control.


When is the right time to start?


After you’ve assembled the right equipments, make a go for it. Take it as you wish. Record it as you please. Anytime is the best time. Just make sure viewers end up understanding what you’ve wired.


Below are 3 easy steps for beginners and first timers on how to put up a vlog.


1. Visualize – of how your vlog would look like. Think of the means. Think of the filling. Think on how it would start and how it would end. If you have no idea on how a vlog really looks like, browse your way through the internet RIGHT NOW!


2. Design – after streaming the content of your videotape into the computer, its best that you find a suitable and familiar blog site.


3. Upload – post your vlog on your favorite website. And voila! You’re very own video blog. At last, a tiny space amongst millions! Easy isn’t it?


An amateur vlog is always welcome, no one will sue you for showing your butt-crack. But don’t just go with the basics. Make your vlog more appealing by advertising creative words people would search for.

You Need Traffic For Your Blog, Here's How To See It.

For those who blog, or write in online journals, keeping track of visitors can be a great way to see who visits a particular blog. There are many ways to keep track of blog readers when you blog. Blog hit counters; visitor tracking, referrers and keywords all can help you know if someone has visited your blog.

When you set up your blog, you will probably have already decided on the type of blog you will keep. Some web blog hosting sites will offer there service for free, but have a minimum of features. Other blog sites might cost, but will offer bloggers services to keep track of visitors. There are many reasons to track the visitors that read your blog. Understanding who visits you blog will help you know what your readers are looking for. Successful blogging starts with interested writing and will appeal to your readers. Another reason you might want to keep track of the visitors that come to your site is to increase traffic. This is especially important for blogs that are for companies. Companies can use their blog for inexpensive advertising. Knowing who visits the blog site will help a company understand if they are reaching their target audience for their services or products.

A blog hit counter is one way to keep track of the amount of visitors that read your blog. Blog hit counters are usually small boxes at the very end of a web page that updates a number every time your site is hit. Some blog hit counters can give site owners site statistics, reports and graphs to illustrate blog activity. These counters can also show you where your readers are finding your site. If your blog hosting site does not offer a blog hit counter feature, one can easily be downloaded or added to your page from another site. There are many free sites that offer counters for blog pages. Blog writers can register on the hit counter site, download and install directly into the blog template. This will give an accurate count of how many visitors you have to your blog. If you are not worried about keywords or details information about your readers, then a blog hit counter is the easiest way to track your readership.

If you want more advanced blog features, then you can add tracking options to your blog. There are several ways you can track your readers. One is by keywords and the other is a visitor tracker. Keyword trackers are ideal for those who need to know what keywords people are using to locate a blog. This could be important for businesses that need to reach potential consumers. A good keyword tracker can also help you organize your blog site to determine which keywords are most popular with readers. It can also help get your site listed on search engines. Keyword trackers can be downloaded for free in many cases. If your site relies heavily on readers, then a keyword tracker could be a good choice.

A visitor tracker works much the same way as a keyword tracker. The difference, however, is that a visitor tracker will provide you with information statistics about your blog visitors. Usually, this information is given in easy to understand graphs and tables. If you need to see where your visitors are coming from, then a visitor tracker can be quite beneficial. It is a little more sophisticated than a hit counter, but works about the same way. When a visitor enters your blog site, their information is saved onto the visitor tracker. When you are ready, you can log in and see exactly who your visitors are. Many times not only are you able to see the statistics on your readers, but you can also see reports for current visitors and those that have visited the site in the past.

One other way that a blog writer can keep track of their readers is to include a comment section at the end of your blog page. Not all visitors will want to leave a comment, but this is a good way to gain feedback about your site. You will better understand the type of readers that frequent your site, but also understand the kind of content that they want to read.